{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate today's movie theaters.
The most significant shock the film industry has experienced in 2025? The comeback of horror as a main player at the UK film market.
As a style, it has notably surpassed earlier periods with a 22% year-on-year increase for the British and Irish cinemas: £83,766,086 in 2025, against £68,612,395 in 2024.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” comments a cinema revenue expert.
The top performers of the year – Weapons (£11.4m), another hit film (£16.2m), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54m) – have all stayed in the cinemas and in the popular awareness.
Although much of the industry commentary focuses on the singular brilliance of prominent auteurs, their triumphs suggest something shifting between viewers and the style.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” says a head of acquisition.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But outside of creative value, the ongoing appeal of frightening features this year suggests they are giving moviegoers something that’s greatly desired: catharsis.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” notes a film commentator.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” explains a noted author of vampire and monster cinema.
Against a real-world news cycle featuring war, border tensions, far-right movements, and environmental crises, supernatural beings and undead creatures strike a unique chord with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” states an star from a recent horror hit.
“The concept reflects how economic systems can drain vitality from individuals.”
Historically, public discord has always impacted scary movies.
Analysts reference the boom of European artistic movements after the the Great War and the chaotic atmosphere of the 1920s Europe, with movies such as early expressionist works and Nosferatu: A Symphony of Horror.
Later occurred the 1930s depression and iconic horror characters.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” says a commentator.
“Thus, it mirrors widespread fears about migration.”
The specter of border issues shaped the just-premiered supernatural tale The Severed Sun.
The creator explains: “My goal was to examine populist trends. For instance, nostalgic phrases promising a return to a 'better' era that excluded many.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Maybe, the current era of praised, culturally aware scary films began with a clever critique debuted a year after a divisive leadership period.
It sparked a fresh generation of visionary directors, including various prominent figures.
“It was a hugely exciting time,” comments a creator whose film about a deadly unborn child was one of the period's key works.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The same filmmaker, who is writing a new horror original, adds: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a reconsideration of the underrated horror works.
Recently, a nicke l venue opened in a major city, showing underground films such as a quirky horror title, The Fall of the House of Usher and the modern reinterpretation of Dr Caligari.
The fresh acclaim of this “raw and chaotic” genre is, according to the theater owner, a direct reaction to the algorithmic content produced at the cinemas.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he says.
“On the other hand, [these indie works] feel imperfect. They seem to burst forth from deep creativity, free from commercial constraints.”
Fright flicks continue to disrupt conventions.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” says an specialist.
In addition to the return of the deranged genius archetype – with two adaptations of a literary masterpiece imminent – he predicts we will see scary movies in the coming years responding to our present fears: about artificial intelligence control in the years ahead and “supernatural elements in political spheres”.
In the interim, “Jesus horror” a forthcoming title – which narrates the tale of holy family challenges after the nativity, and features well-known actors as the divine couple – is set for release later this year, and will definitely cause a stir through the faith-based groups in the America.</